There is nothing much to tell about Kuta, except for the beautiful beach and clear blue water. It has one 4 star hotel, Novotel Coralia, the best in the area.

Although, you can have some activities there such as surfing, diving and horse riding.

Plenty of good waves break on the reefs, including lefts and rights, in Teluk Kuta, Kuta bay, and more on the reefs east of Tanjung Aan.  About 7km east of Kuta is the fishing village of Gerupak, where there are five reef breaks, including those way out by the mouth of the bay that demand a boat.  West of Kuta, Mawi is absolutely gorgeous and offers consistent world-class surf.

Nyale Festival

On the 19th day of the 10th month in the Sasak calendar (generally February or March), hundreds of Sasaks gather on the beach of Kuta, Lombok. When night falls, fires are built and teens sit around competing in a Sasak poetry slam, where the spit rhyming couplets called pantun back and forth. At dawn the next day, the first of millions of nyale (wormlike fish that appear here annually) care caught, then teenage girls and boys take to the seas separately in decorated boats, and chase one another with lots of noise and laughter. The nyale are eaten raw or grilled, and are considered to be an aphrodisiac. A good catch is a sign that a bumper crop of rice is coming too.

East of Kuta

Descent roads traverse the coast to the east, passing a seemingly endless series of beautiful bays punctuated by headlands.  Pantai  Segar, a lovely beach about 2km east around the first headlands, is whithin walking distance of town. The enormous rock of Batu Kotak, 2km further on, divides two glorious white sandy beaches.

Continuing east, Tanjung Aan is an idyllic turquoise, horseshoe bay with five powder-sand beaches.  It’s also the best swimming beach on this end of Kuta. The road continues another 2km to the fishing village of Gerupak where there’s a market on Tuesday. Alternatively, turn northeast just before Tanjung Aan and go to Awang, a busy fishing village with a sideline in seaweed harvesting.

West of Kuta

Mawan, a sweet cove with a majestic old shade tree, a wide stretch of white sand that extends into the deep sea, and views of offshore islands. It’s a terrific swimming beach.

Mawi, is a surf paradise. Surfers descend for the legendary barrels that roll in liberally.

After Mawi, head back to the main road and when it forks, make a left into Selong Blanak village. There are two more places you can visit, Pengantap and Blongas. All is breath taking view beaches.

Source: Lonely Planet Bali and Lombok